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Elevate personal care sensory experiences with texture and scent

From spa-like product textures to indulgent, adventurous scents, innovate your formulas to speak to the senses.

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Product sensory experience influences consumer purchasing behaviour:

  • Consumers perceive thicker formulas as better moisturisers
  • 88% of consumers view smoother textures as more appealing to use
  • US and EU consumers are interested in products with mood-boosting scents

Consumers create unique experiences to develop an environment that nurtures their senses, whether it’s mood-boosting and invigorating or nostalgic and comforting.

Brands can develop products with soothing, nourishing scents and textures to help consumers create their ideal sensory experiences.

Download the guide to uncover:

  • Popular product fragrances
  • The role of texture in shaping consumer experiences
  • How formulators can create stand-out products that speak to the senses

Achieve consumer-preferred sensory experiences

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Why hair and body care manufacturers choose Shell Chemicals

Quality

Receive quality assurance via our Houston and Amsterdam Technology Centres.

Performance

Formulators can achieve excellent emulsification, cleansing, and foamability.

Reliable supply

Access our deep experience, global reach, and record of reliable supply at scale.

Compliance

Rest assured our substances meet regional and national product safety regulations.

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Develop personal care solutions that meet consumer needs

Shell Chemicals is dedicated to supplying customers reliably with an array of feedstocks for personal care and other applications.

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